ZAMBIAN BREWERIES EMBRACES E-COMMERCE
Zambian Breweries has introduced e-commerce to its distribution channels to encourage customers to enjoy responsibly at home amid the COVID-19 pandemic. “It’s not something that we have been doing a lot in the past; we just started. Together with our partners, we’re trying to encourage people that if you don’t want to go out, but […]
WHY RESPONSIBLE DRINKING SHOULD BE OF CONCERN TO ALL OF US
One of the major aims of businesses is to make profits. But at Zambian Breweries our aim and objective go beyond that. We are concerned with the ultimate welfare of the consumers of our products. As the country’s largest brewing company, responsible drinking is very close to our hearts. As we mark Global Beer Responsible […]
ZB unveils #Responsibletogether Campaign
The campaign, dubbed #ResponsibleTogether, will tackle binge drinking, underage drinking, illicit alcohol, drinking and driving, and gender-based violence, and was kicked-off last week with the company signing a memorandum of understanding with Lusaka City Council.